Hyundai Motor Company Reveals Glimpse of First Image of IONIQ 5

South Korea based automobiles provider Hyundai Motor Company has revealed the first images and videos of the highly anticipated IONIQ 5 midsize CUV, the first model in its IONIQ dedicated battery electric vehicle (BEV) lineup brand.

IONIQ 5 will be the first EV coupled with Hyundai’s Electric-Global Modular Platform made exclusively for next-generation electric cars from the Korean carmaker. IONIQ 5’s distinctive and innovative design provides a unique experience that can only be enjoyed in dedicated BEVs, suggesting a fundamental shift in the design approach.

IONIQ 5’s signature design elements include Parametric Pixels, the smallest unit of digital imaging, as well as its eco-friendly Color Material Finish (CMF) direction that connects the analog with digital emotions, showcasing the IONIQ brand’s timeless design value.

IONIQ 5’s front end is adorned with arrays of pixel-inspired lights suggestive of the digital technology within. IONIQ 5 is also the first Hyundai vehicle to feature a clamshell hood that spans the entire width of the car, thus minimizing panel gaps and creating a clean and high-tech overall look.

“IONIQ 5 presents an all-new customer experience through innovative EV design that is evocative of the icon that established Hyundai’s design DNA,” said SangYup Lee, Senior Vice President and Head of Hyundai Global Design Center. “Beginning with IONIQ 5, our dedicated BEV lineup brand will redefine the relationship between people and their cars, establishing a new standard against which all BEV design experiences will be measured.”

Hyundai Motor sold more than 4.4 million vehicles globally in 2019 and currently employs some 120,000 personnel worldwide. Hyundai aims to facilitate ‘Progress for Humanity’ with smart mobility solutions.

Hyundai Motor has also released four teaser videos to spark curiosity about the new model. The company also plans to release even more engaging content that highlights the enhanced lifestyle that new IONIQ 5 customers will experience.

IONIQ 5 will debut in a virtual world premiere event on February 2021.

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Bhoomika Singh

Bhoomika is a science graduate, with a strong interest in seeing how technology can impact the environment. She loves covering the intersection of technology, environment, and the positive impact it can have on the world accordingly.

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