GoodWe Hits The Road In Europe With Solar Roadshow

With Covid unlock in progress in more and more regions, Solar firms have taken to innovative marketing programs to get back in touch physically with their customers and key stakeholders like installers. The GOODWE SOLAR ROADSHOW 2021, organized by GoodWe and its partners in Poland, was aimed at giving new and existing GoodWe installers the opportunity to finally meet offline with local representatives from GoodWe’s sales, marketing and service team, as well as to learn more about the brand’s product portfolio.

The First Roadshow event took place in Poland, a country that has recently been recognised as one of the fastest growing PV markets in Europe.

Marketing On The Road With Team GoodWe

After a successful event, the Journey from Poland to Spain started. From the 6^th to 10^th of September, 2021 the GoodWe Solar Truck touched based through the cities of Toledo, Alicante, Valencia and Madrid.

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The firm used the Spanish roadshow to meet customers and installers and bring them not only the most important GoodWe news of 2021 but also give a 360° technical training and support to all participants.

Through training seminars and the GoodWe truck which had some of the flagship products installed inside, the GoodWe Spanish team finally met customers and friends face to face and explained all the benefits and advantages of a PV installation with GoodWe inverters.

Carlos Martinez, country manager for Iberia, explained all the benefits and most outstanding features of the GoodWe HT Series (100-136 kW) and 225-250kW range. Luis Fariza, Technical Manager, received all the attendees at the GoodWe Truck and explained the features and applications of the displayed inverters such as: XS Series, DNS Series, SDT G2 Series, EM Series, and a real EH Series in an interactive panel which visitors had the possibility to play with the configuration of the system as well as the operation of the inverters on the truck and gave them a comprehensive description of the entire product range, reviewing with them key aspects of the commissioning and describing the after-sales services offered by GoodWe.

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The event was also attended by Giorgia Dolzani and Irene Ramirez, marketing manager and logistics and sales assistant, respectively, from GoodWe EMEA, who informed customers about the GoodWe Plus+ certified installer program and the imminent launches of new products such as the ESA series of solar inverters and the Lynx Home U series of low-voltage batteries.

Given its extensive product portfolio, potential customers were provided with a comprehensive overview of inverters and solutions for residential, commercial and industrial installations, self-consumption and not least our new HT series inverter for large-scale installations.

After the tour in Spain, the GoodWe Solar Truck moved to the Netherlands with another 2-week tour.

GoodWe is complimenting its road trip across Europe with event participation, with visitors at the Genera exhibition from November 16 to 18 getting a chance to see the truck again. Watch the event video here- https://www.youtube.com/watch?v=cWjjR0qmsac