Chief Manager – Sales & Business Development (Power Cables)

Sterlite Power Transmission Limited

  • Gurugram, India
Chief Manager – Sales & Business Development (Power Cables)
Job Posted : Apr 22nd, 2024

Job Description

Taking full responsibility/accountability for sales & customer support to existing booked orders and acquire new orders, work in line with the bidding team

Position Summary:-

  • Analyze the Market position. Also, have In-depth knowledge of transmission projects & lines in the territory. Able to lead the benchmarking of Power Cable, market share and competitor analysis.
  • Participate in Techno-Commercial interactions with EPC Contractors / Transmission utilities (focusing on identified top 10 utilities n EPCs). Proactive engagement @ pre-RFQ stage.
  • Maintains relations with utilities, EPCs, agents & traders to improve the brand positioning of Sterlite. Have good hands-on Analytics and ensure upto date
  • Ensuring all technical specifications are received, clarified, and agreed upon with a customer at the order stage.
  • CRM and Sales force knowledge and using it extensively for the business right reporting and building capability
  • Collaborate with Finance/ Logistics for managing shipment and import documentation on time and it helps in ensuring timely deliveries in DDP shipments.
  • Effective engagement with the customers, handle feedback information to customers on quality improvements on products and changes, as and when necessary.
  • Focus on becoming the market leaders, and expanding new products base of cables globally

Key Accountabilities / Responsibilities:-

  • Making Annual Business Plan and Cash profit and Gross Margin
  • Responsible for complete Sales, Marketing, Tendering & Business Development & Project Management for Under Ground Cables
  • Complete Sales & Marketing Responsibility of MV and EHV with Contracting Partners, Vendors & Agents etc.
  • Creating and offering Unique Solutions in a Globally Competitive Environment.
  • Prepare ROI, Feasibility reports and consultation /Technical Presentation to Customers, Cost Benefit Analysis
  • Drive Strategic directions using Market Intel to drive Blue Ocean initiatives.
  • Pre RFQ-collection of data and development of market intelligence base
  • Improve Market Presence and Brand Visibility – India Mkt, Seminars, Forum participations.
  • Project Management in coordination with the Internal MSI Team & External Turnkey Contractors.
  • Customer Feedback, Operational Productivity with Cohesive Discussion with Contracting Partners & Alliances.
  • Registration of Complaints through CRM & Timely Deployment of Manpower for Services & Repair.
  • Liquidation of Liabilities, Forecast & Timely Execution of Orders with all Customers thereby adhering to strict Ethical Practices & Compliances


  • Behavioural – Achievement Orientation
  • Behavioural – Altrocentric Leadership
  • Behavioural – Analytical Decision Making
  • Behavioural – Impact and Influence
  • Functional – Financial
  • Functional – Operational
  • Functional – People
  • Functional – Strategic


  • Gurugram, India.

Company Overview:-

A business partnership born out of friendship and mutual respect in the 1920s between Shapoorji Mistry Sr. and Mehervan Daruvala, the latter’s company Wilson Electric Works served as an electrical contractor for Shapoorji Pallonji Construction, working on some of India’s biggest commercial and residential projects.

As the relationship blossomed, Wilson Electric Works joined forces with Sterling Investments of the SP Group in the year 1973, to form the engineering behemoth that is Sterling and Wilson.

Starting from delivering large-scale projects in the middle-east in the 1970s, we quickly expanded our presence across Asia and subsequently across the globe, our projects spanning 8 different verticals.